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Father’s Day Book Sale Drives Traffic

fathers-books.JPGWe are continuing to enjoy excellent sales from our Father’s Day book sale.

While we use dad themed books to drive traffic,we have an excellent range catering for all sorts of situations – for dad and beyond.

Books make a perfect basket builder.  They are easily purchased on impulse.  A good range gets you known as a destination store for books as gifts.

With women being our biggest shopping group, we have found that appealing to them is key to any promotion – hence the selection of books we have connecting with Father’s Day.

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Book retailing

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