The Cadel Evans cover on New Idea and Woman’s Day out today is an excellent opportunity for newsagents, especially Victoria newsagents. We are placing it at the counter as well as with weeklies and on our impulse unit. The counter placement is key for leveraging interest in Cadel’s winning of the Tour de France.
They are on eBay allready….some space cadet thinks there worth $8 while there still in the shops……..