We have a selection of Rubik’s Cube products on display at the front of one of my newsagencies to attract shoppers who are fans of this popular puzzle. These mugs look terrific. Shoppers are drawn to them, usually with a smile like they have set their eyes on an old friend.
In the photo you can see mugs, yes mugs made to look like the popular cube puzzle. I like this product because it’s not something you would usually see in a newsagency and because I can see it working as a nice basket (and margin dollars) builder for us. It’s already selling well, after just a few days.
The more we play in the gift space, as broad as that is, the more we learn. It’s a terrific and rewarding journey.