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Promoting New Idea Masterclass one shot

magnimastercook.JPGI like the display unit provided by Pacific Magazines for promoting the New Idea Masterclass cookbook.

I like this stand because it’s fresh for a magazine stand.  It has a feeling of movement – thanks to the twist in the base.  I also like the stand because it has a small footprint – this gives us flexibility as to where we place the stand.

The other reason to like the stand is that it is fresh – helping us combat the consumer view that newsagencies are out of date or old.

We are currently promoting New Idea Masterclass at the front off the shop, with the stand facing out into the shopping mall.  We have it placed next to a similar sized display unit promoting the latest issue of MasterChef magazine.

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  1. shaun s

    Well this stand beat me and i just could not work out how to put the dam thing together

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  2. Allan Wickham

    Thats two of us Shaun……so far…..

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  3. shaun s

    normal standard for me is to start on instruction 12 and skip the rest , well not on this one

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  4. Rob

    I did it, but was very tempted to toss it. The base is the hardest, sort of grab in the middle and twist (the stand )that is. good luck

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  5. Brett

    We could put it together but we could not make it stay upright – too dangerous so its in the bin

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  6. Brendan

    I struggled with the base able to get one end or the other to look right and then bingo, it just happened. I don’t know how. It didn’t really take tha long and was worth the effort as it looks great. I would encourage more innovative designs like this as the do stand out and present well.

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  7. June

    I can’t remember the last time we in SA got anything from GG for marketing. Network are fantastic and we are marketed every week but GG since they sacked 80 marketing people around Oz have simply ignored us here in SA. They don’t ignore us with product though and we got buckets of this item but no
    POS to help with sales. If you’re not in Qld, NSW or
    Victoria you don’t matter in this industry.

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  8. Steven

    Not just you June.

    We are in Victoria, but have never received any POS from GG or Network.

    Too country I guess.

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  9. Renee

    Our work experience student put ours together and it is still standing, he has done a good job!

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  10. Max

    He’s too smart to be in this industry 😆

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