With Angus and Robertson and Borders both running closing down sales, we figured we would leverage the heightened attention on discount books and run our own sale. We have the trestle table in the photo facing into the mall.
This very simple display is working a treat. We have the covers of titles in popular categories such as food facing out into the mall. This is key to driving traffic. We have tried a more attractive display and that does not work as well. We have found the trestle table approach works best for books.
Our target is to sell down by the middle of this month so that we are ready for a massive Father’s Day Book Sale which starts next month.