Newsagents would not consider offering Berocca Twist ‘N’ Go at the counter a good fit impulse purchase product. Newsagents who got in early, before the current national TV campaign, are having success. It sells well to early morning customers who may have over refreshed themselves the night before.
Promoting this product shows a shift from the usual gum and other impulse products which tend to clutter newsagency counters.
As reported in the latest Convenience World magazine, Berocca Twist ‘N’ Go was voted Product of the Year in a Consumer Survey for Product Innovation.
WEVE HAD IT FOR OVER 12MNTHS GOES WELL ALONG NEXT TO REDBULL ETC
can you recommend a supplier?
We have stocked Berocca since it was introduced to the market. We source Berocca from Distributors Brisbane.