We are promoting the latest issue of Vogue magazine with this aisle end display. While not a high volume seller for us, Vogue does position us well in the fashion space – hence the commitment to this feature display. The display will be up for a week before being replaced.
Sometimes, displays are not so much about the volume of magazines we will sell but more about showing off the type of titles we sell, outside the top 50 or so titles we carry. The free gift with this issue of Vogue adds nice value to the display.