A blog on issues affecting Australia's newsagents, media and small business generally. More ...

Promoting Complete Wedding magazine

complete-wedding-counter.JPGWe are promoting Complete Wedding magazine at the counter with this simple impulse display. This is not the usual type of magazine one would expect to see at a newsagency counter for impulse purchase.

I am pleased to see the team giving the magazine a go and expect sales to continue to surprise us about what we can sell on impulse at the counter.  Notice the Only $9.95! pitch across the front of the display – designed to attract attention.

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