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Promoting My Kitchen Rules The Cookbook

img_0175.JPGAt one of my newsagencies (newsXpress Watergardens) the team created an excellent display this morning promoting My Kitchen Rules The Cookbook.

The display is on a column facing into the mall and is easily seen by the plenty of shoppers who pass by and enter the newsagency.  It is supported by a counter unit filled with  stock of the title.

We also have the title located with food titles.  This is the ideal title to co-locate – for the next week at least.  The TV coverage has been brilliant.  I am expecting excellent sales over the next three days.

Click on the image to see a larger version of the photo.

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  1. Brendan

    Two hours of sales and a 25% sell through so we’ve already placed an order for extras.

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  2. Mick

    Sold out in 1 hour

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  3. shaun

    out of how many mick

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  4. Mick

    25

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  5. shaun

    so one would say the biggest launch of 2011 is a flop, as in what could have been achieved . i didn’t have a chance to sell any as they were all preorderd ,i am sure when i get the extra stock next week they will move but there is nothing like having the stock on the big release date .

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  6. allan wickham

    Did anybody else not get the electronic invoice for this title????

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  7. shaun s

    just had a customer in and was a tad bit upset she had been to 3 newsagencys today and no one had any stock in and had all sold out . did she care when i said i will have stock in by next wed and no she didn’t .

    and just lost another sale while typing this out

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  8. Ben

    Could be an Eastern States thing at this stage, sold a few but not crazy. Did have Ann-Marie one of the SA contestants into buy 2, did not pick it up fast enough to get her to sign some copies though! Bugger…..

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  9. Warrick

    No electronic invoice here AL..
    Received 15 and sold 2 today…..

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  10. shaun

    and another 5 sales today missed opportunitys

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  11. Jill

    No electronic invoice, therefore no labels, so had to delay delivery to subs

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