That’s Life Reader’s Recipes is a popular food title even though the latest issue is only issue #4. It is also from the reality genre – real recipes from real people. There is a photo of each contributor next to their recipe. You can’t get more reality than that in the magazine space.
Judging by sales of this and the previous issues of the title, as well as the continuing popularity of weeklies which play in this space, there is a good market for reality magazines. While we like to watch the fancy chefs ponce about and make their creations, I think that there is strong interest in accessible everyday recipes. That’s what That’s Life Reader’s Recipes offers.
You only have to look at the continuing success of reality TV shows to know that real people like to watch real people. Having said that, it is not fair to compare the ‘reality’ of some reality TV shows to the authentic reality on the pages of That’s Life Reader’s Recipes.
I’d encourage newsagents to promote this title in a good traffic location. Our sales in the last few days have been excellent. We have ordered more stock as a result.
Well done to Pacific Magazines for creating this title.