We continue to have good success with lottery syndicate sales, even in our small temporary location. The small A5 mini-posters which we have stuck on the pole holding the lottery terminal screens works a treat for us. It is terrific seeing a customer make a purchase and decide on a syndicate ticket as well as the items they brought to the sales counter. It costs nothing to make the A5 poster. In a one hour stint last week I saw four syndicate shares sold specifically because of this promotional placement. We change the syndicates we promote in this location regularly.
Syndicates are also promoted at our lottery entry table (workbench) as well as in a display behind the counter.
Hi Mark,
Whilst not as pretty as yours, we simply type up our syndicates on an A4 and tape on the counters – and ontop of the scratchie display – we are not a big store around $15K ave per week in lotto and find we can offload on average 4-5 reasonably priced sysndicates each draw. Our sales indictae we are well above average in terms of sysdicate sales to direct sales so obviously it works…
Cheers
Peter