We are promoting the latest issue of Better Homes and Gardens magazine following the successful routine which sees us selling out or coming close to selling out each month. The sell out usually occurs in the last days on the on-sale. In addition to the in-location display using the floor for the poster (we have no space above the magazine display), we also have four pockets on the title in with our women’s weeklies titles and a stack next to our top selling newspaper. The co-locations will remain in place for at least the first week of the on-sale. Better Homes and Gardens responds well to this additional activity. After all, sales are what matter most here.
Hi Mark,
Some time ago I wrote about the fact that we have to pay freight to get our magazines to Norfolk Island. Due to the high freight costs and the fact that the magazine suppliers continue to increase our allocations when we ‘t sell, I am unable to continue sustaining the losses due to out of pocket expenses for the freight on the excess magazines. Is there anyway or anyone I can go to complain about this matter. I will be seeking compensation for the extra mags over and above what we determine as our allocation??
David, I’ll email you privately and sort out helping you resolve this.