The Herald Sun McDonalds promotion is frustrating. While I am aware of it, a distribution agent handling one of my stores had not made arrangements so our Sunday team were left scrambling to sort out what to do. My understanding that that there is to be a settling up of collection coupons at the end of the promotion. My view is that if I am giving away a free newspaper today then I ought to have the full cover price credit showing on the account this week.
As I have noted here before, I think this McDonalds promotion does no favours to the newsagency channel. Publishers should work harder with us on building newspaper sales in our businesses.
Just had the News Ltd rep in and they will be doing more McDonald’s promo’s in NSW.
OUR MAC DONALDS JUST PUT THE PAPERS ON THE DESK SO ANY BODY COULD WALK IN AND GET ONE ANOTHER MAC DONALDS SOLD THE PAPER FOR HALF PRIE AFTER LUNCH