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Why more Mindfood stock?!

mindfood-may2010.JPGThe miracle of the magazine distribution model saw our supply of Mindfood increased this month withour apparent justification.  More stock, cash flow drain and more space to find.  It is so frustrating when this happens.  If I was paying on a scanned based trading model or if I was being paid for the use of my space I would not be as concerned.

This situation continues to happen because we permit it.

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  1. shaun s

    5 times the amount of stock than a normal month and i don’t even sell one copy . must be a slow month for them and time to push some sales and then we have to push it all back again

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  2. Chris

    Hey Mark.
    Is it possible, do you think, that your supply was increased because Sarah Jessica Parker is on the cover, and the new Sex and the City movie is coming out?
    Maybe?

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  3. Mark

    Chris this maybe the case. However, SJP would need to outporform every other cover for the title.

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  4. Aaron

    Shove it in with masterchef and other cooking mags. the title might throw people off enough to buy it.

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