As part of a series of changes in our magazine promotions yesterday, we moved our Prevention co-location stand to the entrance to the women’s magazines aisle, next to our Darrell Lea stand. The stand itself makes such a move easy – I love well made small footprint floor units which can be easily moved.
We will leave Prevention in this location for a week or two – as well as in our women’s health area. The current issue is selling well for us.