We have placed this display promoting health and healthy eating titles at the fromt of the store – leading to our main Tattersalls counter. We’re using Women’s Health to anchor the display as the new issue came out yesterday.
As the display shows, we are taking an opportunity to provide prime space promotion to titles which do not usually receive this.
The reasoning behind the display is that this is the time of the year people start to think about healthy eating. Our plan at the moment is to leave this in place for a week.