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Promoting Women’s Health with newspapers

fhn_womens_health.JPGWith Men’s Health selling well when displayed with newspapers, we are trying Women’s Health in this location.  Click on the image to see a larger version of the photo.  We also have Women’s Health located in its usual position as well as with women’s fashion magazines.  We plan to leave the display next to the newspaper stand in place for at least a week.  We count stock in the pocket so we know what sells from this location compared to the usual home for the title.  This is crucial in guiding whether we repeat the promotion here.

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