The Christmas issue of the Australian Women’s Weekly went on sale this morning. We are promoting the title in three locations including the front of store display shown in the photo. The tote bag, while a gift done to death this year on other titles, has been well packaged with the title to make it look special.
Kudos to ACP for sending spare bags for use in displays. This kind of detail in the VM pack is helpful.
I expect this issue of AWW to sell well. The cover looks stunning. By promoting in three locations we are chasing sales from passers-by, regulars and shoppers of other titles.
Yes, we like the cover, too.
Bugger that they look crap in the pockets, tho.
We’ve had to separate them for display.
We liked their spelling of ‘Austrlian’ on each box.
Selling well.
how do you qualify for extra bags?
Peter I think it was a Connections thing.
Good display – ironing the bag would make it look even better
I am with connections and didn’t receive any spare bags!
I like the idea of a split delivery, the only trouble is that we will be sold out by Friday afternoon and don’t get extra stock until Monday.