Check out appsNminded.com. Three 3 fashion women have launched an iPhone app that promotes on-line fashion shops like Terra Plana, Viv & Ingrid, GoGo Gear, Fuz, Stanton James, Tucker Paisley, and Josh Jakus. Their app provides a mobile and interactive retailer / consumer connect that advertising on the printed page.
iPhone apps are launching daily into spaces previously service by print. We need to be aware of this and configuring our newsagencies appropriately.