I participated another Magazine podcast for Mediaweek late last week. This is now available for download here. Those participating in the discussion included author of the Girl With A Satchel blog, Erica Bartle, and the co-director of Australian Traveller magazine, Nigel Herbert, James Manning of Mediaweek and Bendan Wood, Moderator. In the podcast we discussed a range of magazine related topics including the bonus commission on Australian Traveller, gifts with magazines, cover price and the impending sale of NDD.
It is good that newsagents have a voice at these discussions. The podcasts are downloaded by a variety of people from inside and outside magazine publishing – I know because of the feedback to the last podcast I did with Mediaweek.
Check it out and let me know what you think.
I think it’s great that we have some representation in a discussion like that. I hope Australian Traveller have seen an increase in sales since, just to show that working with Newsagents can be beneficial to all concerned.
Michael you’re right. This is a perfect opportunity for newsagents to show their engagement with a publisher reaching out. Listening to the Podcast you can hear the importance of the role newsagents play to the title.