The VTAC Guide went on sale in our newsagency this morning – an in newsagencies across Victoria. We have a display next to our main newspaper stand – it will remain here for a couple of weeks. We are opportunistically chasing impulse business in addition to destination business for this title – hence the prime location placement.
The cover of the VTAC Guide has excellent visual cut through, better than recent years. This is another reason for prime-location placement. We are expecting good sales.
I still have my old vtac guide and job guide. must admit, this one looks much, much better in terms of the visual.
Why did we get them this morning in QLD???
UGH!