The Buy 5 and Get One FREE greeting card offer we are running in association with Hallmark is proving to be very popular – considerably more so this year than last year. Customers are delighted with the offer, a couple even headed back into the card department to qualify sooner for their free card. Indeed, the customer reaction is most encouraging. Like any loyalty offer, the goal is to sell more product.
There is no point in rewarding customers for doing what they would usually do in the set period of time – hence the importance of this being a limited time offer. This campaign runs five months. We are chasing a good lift in card sales and from gift sales as a flow-on.
Hallmark ! There the mob who did,nt want to come into my shop because I would not give them the biggest share of my card section. All or none they said. They have just put a pissant (100 pocket)display into the Post Office next to there 99c cards. The Post Office is next to our shop.
Danny,
Hallmark would oversupply you with everything.
I would not even consider changing from Hallmark. Great rep, great range, all of our customers comment on how good the range is. No over supplies and proactive with replacing dead pockets. No complaints from me at all.
Brendan
Ditto