We are in for an excellent week thanks to Powerball not going off tonight. the $50 million Powerball jackpot is set to drive excellent sales in newsagencies and other lottery outlets.
We have our plans ready to dress the store, run promotions and make the most of the opportunity – for our business, our team and our customers.
Given the hoopla over the $90 million we will need to educate customers about Powerball compared to OzLotto and find new ways to make the $50 million first division opportunity enticing. Syndicates are key to this, based on recent experience.
My index finger is still sore from the Oz draw. But I will manage.
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“bring it on”
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