MinOnline published a report yesterday about magazines emerging on the iPhone platform. It seems that Paople magazine in the US is enjoying considerable success.
People magazine’s iPhone app appears to be a major hit, as it remains high on the App Store’s bestseller list weeks after its release. In many ways, People was tailor-made for mobile. It has a persistent and rich feed of Web stories about celebrities and images that fit the mobile model of drive-by content snaking.
The iPhone works as a distribution channel because it is easy for publishers to make money thanks to Apple’s technology and control. iPhone users are used to paying for applications.