We have a new range of gifts on display in our window. The display has been created to be seen by people as they leave the new Dick Smith store opposite our newsagency. The display does not have much height as we do not want to block the view behind the display, into our card department – another decision reflecting being opposite Dick Smith. Our thoughts are that we need to be smart in trying to attract Dick Smith shoppers into our business.
We purchased these items in the display especially for expanding our gift offer and doing so at premium margin – we bought them at a considerable discount.
In selecting gifts, we are focusing on popular card categories for our core buying inspiration. We know from our gift shops that gifts require consistent attention, more so than almost any other department in a newsagency. Hence our small steps in moving into gifts in this business.
Mark,
Who did you buy the gifts from, I am interested in sourcing new premium product.
Chris
Reservoir
Chris, Unity.
mark,
Is Unity a preferred supplier?
Chris
Reservoir
They certainly are Chris.
Come on whats their name. I am not being smart here just trying to always be on the lookout for a new gift supplier.
Chris
Reservoir
The name of the supplier is Unity Gifts. They are a preferred supplier to newsXpress but anyone can buy from them.
And I thought you were on about another topic. !!
Some light relief helps the day go faster.
Thanks
Chris
Chris, If you talk to Unity ask for Marie, she’s one of their reps and a good operator. Ask her about God wanting a discount and she’ll tell you an amusing story.