Here are some updates on some of our recent magazine initiatives.
The new food column we introduced in our women’s weeklies has worked well. Sales of food titles were up and several of the pockets emptied. We will keep this for the next few weeky – but change the titles up each week.
Australian Women’s Weekly performed very well at the counter and is tracking well for the issue.
Crosswords are doing well next to one of our lottery counters – we will leave them in place for another week.