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Racetrack magazine oversupplied

racetrack_magazine.JPGRacetrack magazine does not sell in our shop. We are lucky to sell one copy yet we receive three and four times this.  It is as if NDD does not take into account our sales numbers when allocating stock.  We feature Racetrack around important race occasions without success.  I’d like to cancel the title but have had trouble with that aaction in the past.

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  1. Michael

    That’s not so bad. I’ve sold one or two Inside Sport magazines over the last year – it just doesn’t take off in my area.

    Today the standing order has been increased to ten although I’m taking off every issue put out last month – none sold. This issue has a bonus mag. Is this the reason for the increase in allocation? If so it’s a lame one. Is it going to dramatically increase sales? No.

    It contains another magazine that still has the POS label on it showing another Newsagent had it, freighted it back, now I have it and according to sales data, will be sending it back. *This is not good for the environment*

    I also noticed this with a Universal magazine title today bagged, but someone has removed the POS label. I’m not a Detective but the label’s residue is still visible. Why go to the effort of removing the label?

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