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Promoting the Zoo Weekly cash giveaway

zoo_weekly_cash.jpgWe have a column in front of our counter at Frankston which our creative team finds ways to dress.  This week, the column is dressed with collateral promoting Zoo Weekly and the $50,000 cash giveaway.  We started using the column for magazine promotions earlier this year and it is working well.

The acrylic unit off of which customers can purchase Zoo is essential for a display like this.

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  1. Andrew

    Has anyone ever found any money in these promotions when topping the returns?

    I know I sure haven’t and I’ve topped probably thousands over the years.

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  2. anthony

    I think this is a fantastic promotion.

    Zoo Weekly seem to be leading the way in

    creative marketing.

    The weekly price changes also keep the

    customers engaged.

    Id like to other mags thinking outside the square.

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  3. shaun s

    Andrew yeah i scored $20 out of the poeple mag when they did the promo and from then on i have let the staff tear them apart but do date nothing has showed up .I would love to know how much actually goes in them

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  4. Niall

    I am sure there is small print I just cannot read on the sign but the sign supplied reads to me like there WILL be either a $20 or $50 note inside and not there might be a cash prize inside.

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  5. SHAUN s

    Niall, it says -will there be a @20 or a $50 note

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  6. Niall

    Shaun,
    I agree that is what it says but it could be interpreted as you will find one or the other in the bag.
    Is it only me who sees how it could be seen differently? More importantly does anybody care that I see things differently 🙂

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  7. andy

    about 6 years go i found $10 in a take 5 promo with our new shop i told our girls about it and they found $100 which they kept an easy way to help team motivation. cheers

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  8. David R

    As with all these thing we do not have enough stock in order to lift sales a lot no extra stock .Shame i am not a 7-11

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