With most Australians $900 better off this month thanks to the hand out from the Federal Government, I am surprised that newspaper publishers have not pitched a stimulus bonus subscription offer. They could have easily and cheaply promoted an offer which chased some of the $900. A well pitched offer would have helped their businesses as well as thousands of small business newsagencies. Perfect use of the stimulus payment I’d say.
Probably because they’d get more money from advertisers re the stimulus than their own product, perhaps?
Yes, I’d venture that they are THAT darned cynical.
Hasn’t the point been made on this blog several times that cheap newspaper subscriptions hurt newsagents???? Yet now you are promoting them?
daniel, They have subscription offers now whether we like it or not. They could have repackaged that offer to connect with the payment.