Elizabeth Beach from Nextra Royal Brisbane Hospital sure knows how to dress for impact. The photo shows how Elizabeth was dressed today to promote tickets in the $40 million jackpot tonight.
As Elizabeth explained to the newsagent’s workshop I was presenting in Brisbane today, dressing like this sells to customers and it engages with them – helping them to enjoy shopping with you.
Elizabeth tells me that every day she dresses to connect with the customers and therefore the business. Customers come in daily just to see what she has on. What a fantastic point of difference for the business!