I was disappointed to see Kochie’s 101 Ways to Survive 2009 on the shelf of one of my newsagencies. Kochie what are you thinking? I can get this information online for free. You’ve sent it to newsagents with a thirteen week on-sale period. We will lose money on this unless it sells out in the first couple of weeks. That’s not small business friendly Kochie. The publisher will say the distributor controls supply quantity. The distributor will say they have a contract to distribute what the publisher prints. That is how these discussions always go. In the meantime, newsagents have the stock on their shelves and they fund the title.
This publication is a book, not a magazine – we should be on book margin. Given the long on-sale period we should not be billed until the last week. Like the John Tickell book, Kochie’s 101 Ways to Survive 2009 unfairly relies on newsagent financial support.