A blog on issues affecting Australia's newsagents, media and small business generally. More ...

The season for Cupcakes

frank_easycupcakes.JPGWe have sourced a good cupcake making kit to display with the new AWW Cupcake Cookbook at our newsagency in Frankston. Both are displayed next to high volume women’s weekly magazines.  Once we sell out of the cupcake making kits, which will be in the next few days, we have other Christmas gift products to display with magazines.  I am confident that this display will result in good business for the AWW cookbook too.  We are using space which usually displays smaller special interest magazine titles.  As we have to do at Christmas, we shuffle and find new display spaces.

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