We are constantly trying new products in our newsagencies as part of our commitment to constant change. We enjoy the failures as much as the successes. Both teach us plenty about our customers and our businesses. Sometimes we hit a real surprise. Take these scratchette things – they are used for scratching instant lottery tickets. I thought they would be a sure fire hit at the lottery counter. I was wrong. We have tried them in several locations and at different price points over two months. We have sold very few. Our customers prefer to use a coin for scratching the instant lottery tickets. The most popular up-sell items at the lottery counter are Liquorice Allsorts followed by New Idea or Woman’s Day.
If anyone would like to try these please let me know. We have a pack we can send for free.
I’ve actually had a few customers ask for them! I’m not sure if they were willing to buy them or not.
What is the retail price for them?
Michael we tried a few prices from $2.95 to $4.95.
Mark, send them up to me on sale or return! I’ve had a little demand for them, I’ll give it a go.