TV commercial to launch Sophie Randall

We are launching a TV commercial on channels Seven and Ten in Melbourne next week to launch our expanded Sophie Randall card and gift shops. The commercial has been created to reflect a warm and personal style associated with Sophie. Click on the image below to see a copy of the ad as loaded at YouTube.

We are supporting the ad with the delivery of high quality flyers to homes around three of our locations in the last week of this month.

This is the first advertising we have undertaken for Sophie since we opened at Forest Hill in February last year. With our Toorak store opening two months ago we felt the time was right to step out with our unique and personal offer.

We hope to release details of the Sophie franchise model in then first quarter of next year.