A blog on issues affecting Australia's newsagents, media and small business generally. More ...

Fit for summer

summershape.JPGOur team at Frankston has created a display promoting health and fitness magazines around the theme of getting fit for summer. This display is next to the counter and is seen by most customers. It gets people browsing titles they would otherwise not have seen – newspaper customers especially who get no more than three metres into the body of the shop. The range on the stand demonstrates our depth of range as well as our commitment to promoting magazines.

In between the magazines we are promoting the Fit Deck fitness cards.

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