Here is proof of local effort paying off. Our Intralot Lucky Bingo syndicate sold out Friday. This is the first time it has sold out. Sure it took a few weeks to build a following. So did the Wednesday Tattslotto syndicate when we started that. All it takes is some local marketing effort. This is where we as retailers have a resonsibility to build the Intralot story in-store. We will watch when this syndicate sells out and start another. This will build with small steps.
Well done.!
It’s proof that intralot and all there products are starting to pick up.
(just as we suspected! hey mark hehe)
which of Mark’s stores do you work in hey Danni? hehehe
Julian danni is not from my business – they would identify themselves as such if they were.
I was just wondering and trying to remember whether you posted a picture of the first bill express receipt you took and attatched such a glowing endorsement ,just because somethings new doesnt mean its necessarily good or profitable,dont get me wrong Mark i know you get your shirt in a twist if anyone questions your comments and i am delighted your sales are supposedly good, but you are the exception to the rule ,intralots sales have slipped even further across their network…
Helen I am happy for people to disagree with me.
On Bill Express, I have posted many times about the success with bill payment – as recently as a few months ago.
lets try and acheive more than 70 replys on this one
Seeing your feeling a little left out Shaun,heres a question for you then,who do you think should be given the rights to sell the new monday/wednesday game when it comes in,the proven performer or the overestimating underachiever?
Small syndicates are the way to go to build them up even $2 a share if you can do it. What is your success with intralot syndicates guys?
in nsw we were being told that our monday/wednesday had changes coming which involved tatts coming on board, however had been put on hold due to government approval in vic.
we are unable to do multiweeks until the mexicans get sorted.
I’m still struggleing to get a regular buyer. I am able to push a ticket here and there but they all expect a win straight up and then they don’t buy again.
I think we can sell around 20 tickets a week on any of their games if we are lucky…as for the scratchies though…well they still fly out
Also unless we are activating scratch tickets intralot are usually paying us money in the sweeps
move to nsw people where we have the best labour government money can buy
just new to interlot in LAUNCESTON tasmania did the bingo thing this week so far we have sold five complete syndicates in three days sun/mon/tues writing this tues night will let you know at the end of the week how many we have sold…
thanks for the idea
Helen ,i don’t think it matters who the supplier is ,i am sure your customer does not care who owns the rights to the game .As i am in queensalnd i don’t have the dramas that you are having but i know if it was happening in my town that intralot would definantly fail to work as i find from my own personal experience that most customers will only spend there money on the higher end of the prize pool games . A prize of $800 thou just would not sell for me
WOW! One whole syndicate sold out, you’re right danni, there’s proof right there that Intralot are going great guns and is the veritable cash cow that they marketed it to be to get our $10,000!!! All we need now is to sell a couple hundred thousand a week to make up the millions of dollars that the entire network is losing on a weekly basis.
Congrats on selling your syndicate but if you think Intralot is going to turn around any time soon and become profitable for everyone involved you’re sadly mistaken my friend. I can gauranteee that we’ll be here in 12 months time and they’ll still be losing at LEAST over $1 million a week (and i’m being very generous there). I trust you keep all these things archived because i’ll look forward to coming back in that time and seeing that it’s correct.
Tasy, NSW, Queensland, they way the Governments handles things, you would think we were different countries.
Imagine if Australia had 50 odd states 🙂
Julian, bingo!
Julian
No i dont work for mark in any of his stores, i own my own shop in Warragul in the country. As in previous postings i have told my story which is, that i have 6 syndicates ranging from $11 to $25.50 which are sold out every week just for intralot. I always knew giving some time and effort that intralot would improve.
Please advise how to be successful selling intralot when the intralot terminal is constantly off line ( communication error!!!). You do get annoyed having to pull out the modem plug put it back in press the grey button and fingers crossed. Yesterday we could not sell a single game until after 3.00pm. Six hours of turning people away.Technician came and replaced modem once again fingers crossed
I would love to grow Intralot games.
Danni is your shop called Warragul Lotto and Gifts?
I think I been there before.
Seth … Yes
Does Mark work for Intralot?
Elin, no, not at all. I own a couple of newsagencies. I think Intralot has been given a raw deal by some commentators in the media and some people here. Mark
Elin, just reading everything that Mark has written on here steadfastly defending Intralot it’s impossible not think that he doesn’t work for them in some capacity.
While i’m sure he’s not employed by them directly it wouldn’t surprise me in the slightest if he had some sort of deal with them for him to give these unusually favorable comments about Intralot in return for some kind of reward. I’m sure this will be met with much denial as you’d expect from but that doesn’t necessarily mean it’s not true.
I mean why else would anyone defend a product which is quite clearly costing the vast majority of people millions of dollars? Mark says that he thinks Intralot have been given a raw deal by some commentators in the media and some people here. Obviously he’s one of the very very few that aren’t actually losing money in this venture and it’s very easy for him to sit back and tell us we’re being harsh on Intralot. What are we supposed to do? Be complimentary and sing their praises when they’ve been nothing but a financial burden to most of us?
If/when you’re in our situation Mark you can comment on if we’re you think we’re unfairly treating Intralot, but until then best you just shut it because you have absolutely no clue what most of us are going through and how the lost income is affecting our business/lives.
Dean you’re entitled to your view just as I am mine. It is disappointing that you try and ridicule me just because my view differs from yours.
I have no arrangement, deal or agreement with Intralot.
You can bitch and moan all you like. My view is that given this is a new opportunity, you will gain more from actively promoting and supporting the offer.
Mark
As an outsider to all of the Intralot issues all I can see is that 99% of you are losing out of this. I can easily see that Mark is in the same boat as you but promotes it more.
The only people that have commented positively on the subject have been actively promoting it and getting results. If you having been making the most of it and it still is failing, wait and let it build up over time which historially has worked, but is painful in the begining.
If you are negatve about your own products and bitch and moan to your customers that intralot has been a terrible mistake; why would they want to give you money for a product you don’t believe in for yourself?
Positive spins gets a postive response
Mark,
It is good to see you using another name. I’ll add Mark to Ronny, Julian, Anon and Lauren – the other names under which you post your comments here. I am curious as to why you so many different guises.
Mark
To the first Mark’s comments, you’re right i never once ridiculed the Mark i was responding to in my previous post. It’s obvious he’s being just a little precious accusing me of doing so.
Michael, you say the only people that have been promoting it actively. As i’ve mentioned elsewhere i’ve tried syndicates, i’ve had a free sausage sizzle for anyone who buys a keno or lucky lines, i’ve had raffles, ran info sessions and i’ve even given away free tickets yet it hasn’t really helped much at all. It may have while i was doing these promotions but then it dropped straight back to where it was.
I’m not exactly sure what else i can do to help lift the sales short of what i’ve already done.
Jerry, it’s one thing for me to be negative on here to my fellow retailers who are for the most part aware of and can relate to my issues regarding Intralot but a completely different thing for me to “bitch and moan” to my customers about the diobolical state that Intralot is in at this present time. This is an industry related blog so if i can’t talk open and honestly (good and bad) here about issues affecting us as newsagents then where can i?
As if i would actively talk down the product to the people i’m trying to sell it to. I’ve never ONCE put a negative spin on Intralot to any of my customers and i’ve done nothing but actively promote it at every opportunity.
Do you think just being positive about something will turn it into a roaring success. Talk about a simplistic attitude or living in dream land, if the formula was that simple i’d be rolling in it form Intralot sales. You can be as positive as you like but you can’t make people buy things you can only encourage them to which is exactly what i’ve been doing. To put it bluntly you can’t polish a turd no matter how hard you try.
dean,
I have offered to host a meeting of interested newsagents to talk about how we can all market the Intralot offer more effectively. I and others have also posted other initiatives. You ignore this and continue to complain. Put your hand up to take some positive action on this.
Mark
Dean, it’s great to see that you have made a substancial effort. Stick too it, because you have something to show Intralot. If it doesn’t improve you have evidence that you’ve done your best.
I’m in a similar boat with phonecards at the moment. Before BE collapsed we were selling heaps and it was good for us, now we’re really struggling, and although were trying to get people back, they aren’t coming. I think it will come back to us in time though, hopefully Intralot will do the same for you.
why would you bother wasting time on micro marketing level initiatives when intralot themselves dont do anything,we paid upfront and ongoing fees for them to run and market their products to the public for us,with us to sell them to,and yet they still do nothing…my time money and effort will be put into pursuits where the reward is worth the effort,its flawed thinking to throw good money after bad,i thought bill express would have taught you that,but obviously not!!
Mark,
Did you actually read a word i typed or are you just plain ignorant? You say take some positive action, what the hell do you call running syndicates, having a free sausage sizzle, running free info sessions on how to play the games, giving away free tickets/scratchies to help boost sales? Would that be taking a negative approach?
Just because i choose not to take part in a group talk on the matter hardly means i’m not taking positive action on this. I’m not sure how it works for you but i get very little spare time in my week and the little time i do have i like to spend it with my kids which makes it hard to do anything else outside work hours such as a gathering you suggest.
What have i ignored? What other initiatives have yourself and others posted on here? Feel free to post them again but if what i’ve already done to help boost sales has had little to no affect i can’t see anything else helping, but i’m more than happy to hear it all the same.
Helen, you make a very good point about Intralot’s marketing, or lack thereof. When was the last time you seen an ad on tv for them? I remember the first week or two you couldn’t turn on the tv without seeing one which was great, but since then they’ve all but vanished. The only advertising i see now is a newspaper article in the Herald Sun every now and then showing what the Snowball amount for the Bingo is. What about Keno and lucky lines?
I might miss anything else they do but i dare say it’s very very minimal anyway. Perhaps Mark can fill us in on any other advertising strategies Intralot have put in place to help them and their retailers boost sales?
Michael, i totally understand what you mean about your phone card sales going down after BXP went under. I went/am going through exactly the same thing but i have noticed in the last couple of weeks that they’re slowly picking up again since i had my Touch terminal installed.
I’ve got no doubt they’ll come back for you and anyone else that’s having the same issue. It’s just a case of getting that awareness back that you do sell them and things will pick up again. The good thing about phone cards is that they’re a necessity for a high percentage of people and they’ll always need them on a regular basis. Unfortunately the same can’t be said for Intralot.
Dean,
I have seen the Intralot ads on TV a few times and I don’t watch much TV.
I have also driven past outdoor posters and seen their tram in the last few days.
I am happy with the collateral provided as well as the in-store marketing support.
We have found that by engaging consistently since launch we have ben able to generate good results. Maybe this is the difference.
Mark
Had to laugh at the recent intralot newsletter,to be a category A intralot retailer you need to turn over just $100plus dollars per week hahaha what a joke ,category A tatts retailer $350000.00 plus dollars a week,i think that says it all,haha your right mark intralots flying!!
Helen, I am sure you are a better business person that your moaning here about Intralot shows. It is as if you want this to fail. It is only two and a half months old. Talk it up, get behind it. Otherwise other retailers will. Mark
23 years in newsagencies entitles me to make any observations on the industryi i want,and trust me i think ive seen and heard it all..commenting on fact is different to wanting a comany to fail.Im actually in Inralots top 10 retailers thanks Mark and yet i complain ,why ,because they have poor products poorly trained staff poor systems faceless management and seemingly no plan to improve,how much more money would we all make if they delivered on their promises? i dont think we will ever know at this rate,if you let them think they are doing a good job nothing will change and change is exactly what is needed not backslapping unwarranted praise for a poor job,i still cant believe you dont understand the difference between constructive criticism and unwarranted praise
Helen,
We will have to agree to disagree then.
I like that I now have more products and an additional brand. Competition. It is interesting compare the different approach by Tattersalls and Intralot to this.
Just getting to market with a new brand against the retail real-estate lock-out by Tattersalls deserves praise.
Mark
Helen is it true about turning over $350,000.00 per week?
Mark/Helen you both have strong, valid point on this issue. I don’t have Intralot so I’m unbiased
sorry that was a typo,i meant 35000.00 pw