A blog on issues affecting Australia's newsagents, media and small business generally. More ...

Win a watch for Dad

fhn_fday_watch.JPGI like competitions where one of our customers is guaranteed to win a prize.  This is the case with our Hallmark backed Father’s Day promotion.  The prize is a nice watch for Dad.  While a state based or national prize will be more valuable, it is further from reach of your customers.  Hence, my preference for a store based prize.  Customers get to know that you offer these prizes and, I suspect, are more likely to visit for these seasonal purchases.

0 likes
Customer loyalty

Leave a Reply

Your email address will not be published. Required fields are marked *

Reload Image