It’s great to see that Gordon and Gotch has switched to paperless magazine returns for newsagents who are EDI complaint. The time saving is welcome. Even better is the rapid confirmation of credit amount following receipt of the EDI returns paperwork. The Gotch process for verifying that a EDI newsagent is compliant is thorough. While some see the hurdle as daunting, the reality is that compliance is good for business.
I have seen that as the folks at Gotch have evolved their processes the sell through rate in my newsagencies has improved. Sure there are occasional supply blips but, overall, we are far better off with their supply model today than three years ago.
What is interesting about EDI compliance is that it is a benchmark for people looking at buying a newsagency. A paper based returns process is far more daunting for someone new to running a newsagency than the electronic returns process. The message for newsagents wanting to sell their businesses is to get EDI compliant and make the business more appealing to prospective purchasers.
The Tower Systems advice on the new process is here.
It makes life so much easier doing returns this way ,i had one of the other newsagents in the other day to watch me doing returns and he could not believe how quick and easier it is to do this way .It is just a shame that NDD and NETWORK don’t let you do supplementry returns via edi .