More magazines are touting environmental credentials, Madison from ACP magazines is the latest with their green issue this month. It is one thing to have a green issue and another entirely for a magazine to be green. While I appreciate that a green issue brings attention to environmental issues in the context of traditional content one sees in Madison, I’d prefer to see the the title lead by example in how it is produced beyond one issue.
Madison is not alone in glamorising green matters. In the UK last week Marie Claire and Vogue were playing in the space.