This is a typical newspaper display in London supermarkets from what I have seen here today. The display of the entire front cover of newspapers on offer makes for a good display. I don’t see this working in a newsagency with considerable volume – restocking would be too expensive. But in a convenience store or a newsagency with low newspaper volume it could work. I’d also look at trying it as a co-location strategy, maybye on a stand I can move around the shop but still keeping the traditional flat stack. The stand would not have to be that wide given we have fewer dailies than here in London.