A blog on issues affecting Australia's newsagents, media and small business generally. More ...

Roller Boy is back

roller_boy.JPGThe Roller Boy pen, pen holder, clip, clock thing is back for the third or fourth time. We’re having success by placing the display bin in the photo in high traffic areas and moving it each day or two. We find Roller Boy works best when standing alone, without anything distracting nearby.

As with any impulse offer like this, the key is to get in, sell and not repeat too soon.

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