I apologise for the photo of this month’s Australian Photography magazine. It’s how it looks though, all packaged up in a sealed plastic bag like some porn product. Its’s not porn though. This month’s issue of Australian Photography is in a sealed bag because it is being given away with a copy of Great Walks magazine. While the package is a compelling offer, it’s not smart. Photography magazine buyers are keen browsers. how can they browse a magazine in a sealed plastic bag. They can’t. This is not smart retailing.