Further to my previous post this morning about displaying product at the counter, at our Frankston location we have a small display area right at the front of the shop, on the corner of the counter.
Sherie created the display Momiji dolls you can see in the photo – it’s an excellent display with the fan in the back and the silver base, framing the Momiji dolls well – better than my photo shows.
While we still have them where we first displayed Momiji dolls ten weeks ago, in the few days we have had them at the counter they have worked better.
Sure, it makes sense – the right product in front of people sells. The challenge is to manage the space, cycle product through and create a display with context.
We are successfully chasing gift sales in each of our newsagencies. This is as much a counter offer as it is an offer in the body of the shop.
where did you get the fan from?