Newsagencies have an interesting collection of magazines appealing to people from other countries. Take Holland Focus it’s a unique title with limited appeal yet crucial to the point of difference newsagents offer. The challenge is where to locate the title – in travel, women’s interests (where we have British and French titles) or with foreign language titles?
Holland Focus is a title we gladly keep aside for regular customers. This put away service drives repeat business and differentiates newsagencies from many other magazine retailers.
The mix in any newsagency is dependent on the demographic and whether the newsagent has requested certain titles. In our case, we have a good range because it’s something we have fostered for years, along with foreign language newspapers. It’s a growth area for us and this is important because of fluctuating sales of the higher volume weeklies which all other retailers sell.
How much of what Peter is saying is hearsay. His comments are quite one-sided.
The end result is that the Courier still exists and we have gained an impressive colour magazine. “You cannot make an omelette without breaking an egg”
The incident is well in the past, so being judgemental is both futile and counter productive.