The Diet Diary on the cover of Good Health magazine this month is sponsored by Baker’s Delight. If you go to a Baker’s Delight store you’ll see copies of the diary being given away to customers.
Newsagents near a Baker’s Delight would do well to strike up a co-promotion deal with them – it would have been good if ACP had put this together as part of the promotion. I’d like Baker’s Delight stores to promote the magazine in newsagencies and newsagencies promote healthy products from Bakers Delight stores – with the diary as the link.