Cult Times magazine and the TV Zone Inter Special title (right) are the same – certainly a read of the text of the cover suggests as much as does the photo. To really check I’d need to open the sealed bag of the title on the right. Customers won’t notice. The bagged magazine is more expensive.
They appeal to the same demographic so why duplicate copy and put it under a different masthead? Unless there is substantial difference in content this repackaging ought not be permitted as unsuspecting consumers could be ripped off. My benchmark would be that a title would need to have at least 50% unpublished content. I suspect that is not the case with Cult Times and its sister publication.
I am annoyed because customers who been ripped off will complain to us as the retailer.