Last issue, we sold two copies of AstroLog magazine. This time, they sent us 10. There is no justification in our sales history for this level of supply – it is an abuse of our cashflow. I suspect I am not along.
The only redeeming feature is the display box. As the photo shows we have placed the title between Woman’s Day and Australian Women’s Weekly. We would not have done this had the display box not been supplied. If it does not perform within two weeks we will return all stock.
AstroLog is an example of how magazine distributors and publishers abuse the generosity of newsagents.
I am happy to take ten copies of AstroLog even though I usually sell two if they want to fund the stock for the entire on sale period. That the oversupply is coupled with a poor margin and long shelf life is an abuse of newsagent generosity.
Where are you… do you have any left… I desperately want one as does a friend of mine but everyone is sold out????????
Sorry, Nicole, all gone. we just shipped our last copy overseas.