Interesting to read an Editor& Publisher report of 12 media companies combining forces to launch a free online classified site in Colorado Springs. What is more interesting is that a newspaper, a TV station and 10 radio stations are behind the project. SoCoAds.com is a good site – simple to use and, best of all, free. The biggest media company backed free site in Australia is Cracker, the Fairfax site.
While SoCoAds.com may be simply and easy to use, it is damaged by its ‘cheap’ look. The site looks like they decided to use a quick HTML template – like a cheap popup or phishing scam. It doesn’t have the same visual appeal as other, non-free, advertising sites.
True. My interest is the coalition of media organisations.