I would be shocked if the August issue of the Australian Women’s Weekly (out yesterday) is not a sell out. It is one of the classiest magazines I have ever seen. The cover is sensational and the free DVD attached of Diana is excellent value.
Congratulations to everyone at ACP Magazines involved.
This issue has been on sale for one day and early indications are that it is a winner. We are supporting it with a feature display in store, a front of shop display and our usual waterfall display in our women’s magazine area. We saw it as key to go hard and go early with this.
While there have been plenty of Diana covers over the years, the quality of the AWW production and that it stands out visually from the usually noisy newsagent magazine shelves make this the tribute to collect.