This issue of Modern Wedding Cakes has been supplied to us by NDD four times. 12/7/06: supplied 7 (we returned 6); 3/11/06: 5 (4); 7/2/07: 4 (2); 9/5/07: 2 (probably – 2).
Given that NDD has our sales data and given the commitments on their website, I cannot understand how this issue of this title has slipped through the cracks and continues to be supplied.
After the July 2006 experience the next delivery of Modern Wedding cakes I ought to have received is the next issue, not this same issue another three times.
This ‘pusher’ type behaviour suck cash out of my newsagency and, I am sure, hundreds, if not thousands, of others.
Action taken – time taken
Your time cost to post this blog say 5 mins
versus
Google “Wedding Cakes”+magazine 2 secs
Click 1st result (Isubscribe) 1 sec
Click “see other titles from same publisher” 1 sec
Google “Wildfire Publishing” 1 sec
Email Wildfire Publishing with fix request 30 secs
Time cost: less than 1 minute
Feeling of achievement Sublime
Anticipating your update Eagerly
C Stephens, CEO and magazineophile